Coffee News originated in 1988 right here in Winnipeg, Manitoba, St Vital, actually was the first edition printed, and was the brainchild of Jean Daum, an expert in not only advertising itself, but super-learning and subliminal techniques as well – many of which she designed and researched herself to make Coffee News one of the most potent, yet most affordable sources of advertising ever produced!
Coffee News took months of research before it even started. No stone was left unturned when it came to the design and content of Coffee News. It now employs no fewer than 17 different psychological and super-learning techniques to boost readership, and more importantly, the bottom-line results for advertisers. Because each advertiser is given an exclusive category advertisement, the advertisers will not give up this exclusivity in Coffee News if it’s bringing them constant results.
It’s no secret why Coffee News is so popular. “Everything in Coffee News is a first priority to someone. Some want their horoscopes, some can’t wait for the lucky numbers, or the trivia to challenge friends with, then there’s the funny or unusual news stories, amazing facts, great jokes, point-blank quotable quotes – all a challenge, inspiration, and more importantly – good fun!” says Jean Daum.
Sadly, Jean Daum passed away on July 23rd, 2007 after a long battle with cancer, leaving behind a legacy that will continue to bring smiles to millions of readers every week around the globe. Today both her daughters, Candice and Leslie are actively involved in bringing youCoffee News here in Winnipeg.
Coffee News is currently published in 30 countries around the world.
Coffee News is delivered to restaurants, coffee shops, hotels, along with doctor and dentist waiting rooms catering to the advertising needs of small business. It has been proven that people absorb more advertising messages before or during eating, as there is a need for the reader’s mental input — food for thought– during this time period. Coffee News is designed to take full advantage of this fact.
Most people can read Coffee News in ten minutes leaving plenty of time to read all of the ads as well.
Creativity is the ability to introduce order into the randomness of nature. - Eric Hoffer